Book Signing Kit

After book publishing and book publishing services, the most important service for a writer involves marketing the book. This is true whether you self-published or not. Independent book publishers, especially small presses, often want an upfront commitment by you to be
involved in the marketing and selling of your book.

The most notable promotion is a book signing. Book signings often sell books long after the event is over. Readers like to show off signed copies to their friends, which often results in additional sales. For that reason, you want to put your best foot forward before, during, and after the signing.

First, advance notice of the signing is a must. Send out invitations, postcards, or flyers to raise awareness of the event. If possible, provide the manager of the bookstore or signing location with a PaintClip to play in the store.

Second, you want to make visitors to the bookstore or other venue aware of the signing. Attention-grabbing posters featuring your book guarantees increased attention. Place a few posters in strategic locations (with the manager's permission, of course) to have potential customers lined up at your table. Give away imprinted pens or bookmarkers during the signing, each carrying a picture or the name of your book.


The BookPaint Signing Kit includes 10 -11"x17" full-color posters, 50 - 8.5"x11" flyers, 100 postcards, and 1000 glossy (one style) full-color, single-sided business cards. All products printed on quality stock with glossy UV-finish. Kit may be restructured for your needs. Give us a call for a quote or more information.  706.798.7576 or 888.706.798

We found a couple of great articles related to book signing. They might help you prepare for yours.

How to Prepare for a Book Signing by Steve Thompson

How To Avoid The Mistakes Other Authors Make At Your First Book Signing